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Hewlett-Packard Co. (HP) unveiled its portfolio for energy efficient data centers, called thermal logic, which includes new hardware, software, and services offerings. Meanwhile IBM Corp. enhanced its InfoSphere and Optim software, solidDB Universal Cache, and two storage products.
Focal Points:
Experton Group believes companies are looking to preferred providers to assist them in creating energy efficient data centers to meet corporate financial and social responsibility objectives. HP and IBM are aggressively pursuing these opportunities and, given their leadership positions and Dell Inc.'s and Sun Microsystems Inc.'s struggles, they will expand their footprints, market and wallet shares at the others' expense. IT executives should seek assistance in designing their new data centers from providers such as HP and IBM that have experience in architecting and implementing total data center solutions. Executives should supplement their outreach by working with niche vendors that can specific knowledge in their unique areas, such as cabling, and power and cooling systems.
Experton Group believes enterprises expect vendors to provide integrated software so that enterprises can easily assemble a complete software stack to address a business problem. The move to RAID 6 and away from RAID 5 for non-erasable, non-rewriteable storage devises is a logical one and executives should expect it. IT executives should pressure software providers to offer fully integrated stacks with a limited number of options. Vendors need to stop creating tens or hundreds of separately salable components that require customers to figure out how to configure, integrate, and test but are required in order to build a usable integrated software stack. This may be good for the vendor's bottom line but it does not help to enable customers to perform their jobs effectively. IT executives should lobby vendors to reduce the number of software offerings by repackaging them into more tightly integrated stacks.